01 — Sustainability · Renewable Energy · Climate Technology
Urja Shakti
Role
Co-Founder, Strategy & Product Development
Status
National Winner — Smart India Hackathon 2024
Organising Body
AICTE, Ministry of Education Innovation Cell, Ministry of Education, Government of India
Business Model
Commission-based Marketplace
Overview
Urja Shakti is a satellite imagery-enabled rooftop solar aggregation platform designed to accelerate decentralized solar adoption under PM Surya Ghar Yojana. The platform connects homeowners with verified solar installation partners through AI-assisted rooftop assessment, subsidy integration, financial estimation and vendor aggregation.
Business Problem
Residential rooftop solar adoption remains fragmented due to limited awareness, complex vendor discovery, inconsistent quotations and the absence of personalized feasibility assessments. Homeowners often struggle to identify trusted vendors and understand government incentives.
Solution
The platform enables homeowners to select their rooftop using satellite imagery, enter electricity consumption details and receive a customized rooftop solar assessment including system sizing, estimated generation, financial savings, subsidy eligibility and vendor quotations. Local vendors receive standardized assessments, reducing sales effort while improving customer confidence.
Key Features
- Satellite Imagery Assessment
- Custom Rooftop Analysis
- Vendor Aggregation Marketplace
- PM Surya Ghar Subsidy Integration
- Financial Savings Estimator
- AI Chat Assistant
- Annual Maintenance Planning
- Multilingual Support
Impact
- Winner — Smart India Hackathon 2024
- 3 Memorandums of Understanding signed with local solar vendors across Vasai–Virar for pilot testing and R&D
- Supports local solar ecosystem through standardized customer acquisition
- Promotes decentralized renewable energy adoption aligned with national sustainability objectives
UN SDGs: SDG 7, SDG 11, SDG 13















